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Who we are…

Shoptimizer is the market-leading provider of mystery shopping to industries including; fashion retailers, automotive, telecom, leisure parks, restaurants and hotels in Denmark. In 2011 Shoptimizer managed mystery shopping projects for Danish based retailers in more than 30 countries on 3 continents. Furthermore, our quality standards and active membership of the global industry organization MSPA (Mystery Shopping Providers Association) have made Shoptimizer the preferred partner for international mystery shopping providers seeking professional solutions in Denmark.

What we do

Shoptimizer utilizes a combination of mystery shopping, quantitative satisfaction surveys and internal follow-up to create instant progress for our customers across operations, sales and services. This makes us an attractive partner when important decisions need to be transformed into measurable and organizational behavior among the employees, whose function is to convert your strategy to daily practice throughout the entire chain of shops.

Always feel free to contact us directly for further information. You will find our contact details here.

Mystery shopping provides a tool for measuring, analyzing and optimizing service with reference to isolated customer experiences
In short, mystery shopping is a way of professionally organizing visits by anonymous customers and, subsequently, providing a constructive evaluation of front staff. The results from mystery shopping can be used as a strategic tool for follow-up on existing training procedures and optimizing future education of staff. In other words, mystery shopping represents an efficient short cut to defining whether or not the organization meets internal objectives and expectations.
ECHO assesses and analyzes your service while the customer experience is still top of mind
ECHO makes it possible to perform and report comprehensive customer and employee satisfaction surveys in real-time. All data is collected using customized tablets, the results are analyzed in Shoptimizers online reporting portal and instantly displayed on a customized flat screen in the staff room.
Store Check streamlines and optimizes operation and display of all units in your chain
Store Check makes it easy and convenient for regional and local managers (e.g., region and shop managers) to report and document concept compliance for individual locations. All data is collected using customized tablets and all reports can be accessed, analyzed and administrated by the chain management in Shoptimizers online reporting portal. The Store Check results contribute to streamlining chain identity and concept across all units by organizing the internal follow-up on e.g. campaigns, range of products, pricing, location display etc.

Gør strategi til handling…

Shoptimizer anvender en kombination af mystery shopping, kvantitative tilfredshedsundersøgelser og intern opfølgning til at skabe omgående udvikling for vores kunder på tværs af driften, salget og servicen. Det gør os til en attraktiv partner, når vigtige beslutninger skal omdannes til målbar adfærd blandt alle de medarbejdere, der i det daglige skal gøre jeres strategi til handling i hele kæden.

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Vores produkter Om Shoptimizer – eller ring til os på +45 35 111 300
  • Jens og Henrik